Viral Business & Finance Video: "POV: you found a side hustle called the noise app where you post every night bef…" by @makemoneyscrolling
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Hook
POV: you found a side hustle called the noise app where you post every night before bed for $20. It doesn't sound like a lot, but it adds up. It's an extra $600+/month which helps with our groceries
Caption
The best side hustle ever 🥺
Hashtags
Monetization
Product
Why This Business & Finance Content Went Viral
Story tension and reveal setups
Create social or emotional conflict first, then delay the reveal to keep retention high.
This business & finance video by @makemoneyscrolling earned N/A views and N/A likes. Across 223 business & finance videos we track (averaging 1.1M views), the pattern is clear: hooks that establish context fast outperform those that ease in slowly. This video uses story tension and reveal setups to capture attention early.
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Breaking Down This Hook
“POV: you found a side hustle called the noise app where you post every night before bed for $20. It doesn't sound like a lot, but it adds up. It's an extra $600+/month which helps with our groceries”
The hook "POV: you found a side hustle called the noise app where you post every night..." is 198 characters — a longer hook that packs in context, working best when paired with strong visual support. It uses a story-tension approach: create social or emotional conflict first, then delay the reveal to keep retention high. This pattern appears repeatedly among top-performing business & finance content because it reduces scroll-past rates in the critical first 1-2 seconds.
Story-tension hooks weaponize curiosity. By presenting a conflict or unexpected setup without the resolution, they force the viewer to keep watching. TikTok's algorithm reads this sustained attention as a quality signal, expanding the video's reach.
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About Business & Finance TikTok Content
In Business & Finance TikTok, we track 223 viral videos averaging 1.1M views. The strongest performers combine emotional specificity with practical payoff — broad generic advice rarely breaks out. Videos focused on one concrete pain point and one clear shift consistently hold attention and earn wider distribution.
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