Viral Health & Wellness Slideshow: "What to avoid during menstruation" by @mays.healthychoices
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Hook
What to avoid during menstruation
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Why This Health & Wellness Content Went Viral
Action-command openings
Lead with a command that makes the next step obvious and practical.
This health & wellness slideshow by @mays.healthychoices earned N/A views and N/A likes. Across 797 health & wellness videos we track (averaging 1.8M views), the pattern is clear: hooks that establish context fast outperform those that ease in slowly. This video uses action-command openings to capture attention early.
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Breaking Down This Hook
“What to avoid during menstruation”
The hook "What to avoid during menstruation" is 33 characters — short and punchy, optimized for the first frame of a TikTok. It uses a directive-style approach: lead with a command that makes the next step obvious and practical. This pattern appears repeatedly among top-performing health & wellness content because it reduces scroll-past rates in the critical first 1-2 seconds.
Command-style hooks cut through noise by telling the viewer exactly what to do. The directness feels authoritative and actionable, which builds trust fast. These hooks work especially well for tutorial and educational content.
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About Health & Wellness TikTok Content
In Health & Wellness TikTok, we track 797 viral videos averaging 1.8M views. The strongest performers combine emotional specificity with practical payoff — broad generic advice rarely breaks out. Videos focused on one concrete pain point and one clear shift consistently hold attention and earn wider distribution.
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